Leverage funds raw ambition. The platform already serves traders in 150+ countries and has processed $1B+ in transactions. Their pledge: “We grow only together with you.” Our job was to turn that idea into a brand and a conversion-ready product surface that signals serious capital—without gatekeeping.
Identity that lifts the “leverage”. We encoded the very idea of a lever in the mark, picked a palette of “financial rigor × growth energy”, and produced a full brand guide covering print, motion, and digital use.
A 19‑screen marketing site. The design system rolled straight into UX/UI: home, pricing, FAQ, blog, and a learning hub.
Motion that leads the eye. Key screens and social teasers feature micro‑animations — pulse arrows, progress lines, dynamic counters—visual growth cues that amplify every CTA.
Ongoing creative support. Post‑launch, the team entrusted us with the entire creative stack: partner‑offer landers, onboarding email series, e‑books on risk management, global‑campaign graphics. One tone, one visual matrix—the brand stays seamless at every touchpoint.
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